Leonora Smee

ABOUT LEONORA SMEE

British entrepreneur, businesswoman, internet sensation, online content creator, and social media star who shares about her life as a luxury brand strategist and global brand ambassador across her social media pages. She shares personal, work, travel, fashion and home decor content.

She traveled the world as an international show jumper for Great Britain. After an accident that left her unable to keep riding, she began working in the luxury fashion market.

She is a classically-trained opera singer. She enjoys decorating her home, baking and taking care of her pet dogs. Many of her TikTok posts feature her wearing large hats and chic dresses or other elegant clothing. Some of her TikTok posts also feature makeup products.

She has featured family members, such as her mother, in her content. She married her husband, Mark Cosgrove Smith, in 2021.

In April 2025, she posted content from a retreat in the English countryside with her friends and fellow creators such as Paula Sutton , Alex Collins and Fashion Mumblr .